Who This Service Is For

Book proposals are for nonfiction authors seeking a traditional publishing deal, who need to show agents and editors what the book is, who will buy it and why they are the right person to write it.

LIVE CHAT

Request a project quote. Tell us about your book and we will send a written quote within 48 hours.

Proposal, Market Positioning and Sample Chapters

Proposal, Market Positioning and Sample Chapters

A proposal is a business case for your book. It sets out the concept, the target readership, comparable titles and how this book differs, your platform and credentials, a chapter-by-chapter outline, and one or more sample chapters.

Positioning is where many proposals fall short. We research the market for your topic and frame the book so an agent can see quickly where it would sit on the shelf and why readers will choose it.

What you receive

Included Deliverables

1

Overview and concept statement

2

Market positioning and comparable titles

3

Author platform section

4

Chapter-by-chapter outline

5

Polished sample chapters

Step by step

How the process works

  1. 1

    Discovery call

    We talk through your idea, your goals and how involved you want to be.

  2. 2

    Plan and outline

    Your writer proposes a structure. Nothing is drafted until you approve it.

  3. 3

    Writing in milestones

    Chapters move forward in agreed batches with review rounds.

  4. 4

    Manuscript handover

    You receive the complete manuscript, ready for editing and publishing.

Writing services

What a professional writer brings to your book

Here is what you gain when your book is handled by a specialist writing team at Potter Publishers, working alongside editors, designers and publishing specialists under one roof.

LIVE CHAT

Structure that holds

Your book is planned chapter by chapter before drafting, so the finished manuscript reads as one connected whole rather than a collection of pieces.

Your voice, not ours

Interviews, samples and review rounds keep the writing sounding like you, whether the book is a memoir, a business book or a novel.

Time back in your life

You share your knowledge and stories in conversations; the writer turns them into polished pages on an agreed schedule.

Confidential and yours

Agreements cover confidentiality and confirm that you own the manuscript and the copyright when the project is complete.

Pricing

Price factors and timeline

Every book is different, so we quote each project individually. The main factors are:

Target word count and existing materialResearch and interview needsSubject complexityTimeline and review rounds
Timeline: Timelines depend on length, research and how quickly review rounds move. Your written quote includes a milestone schedule before any work begins.
Books published with Potter Publishers
Why Potter Publishers

Why authors choose Potter Publishers

We are a full-service publishing team for independent authors in Australia and the United States. Writers, editors, designers and marketers work together on your book, so every stage connects and nothing is lost between suppliers.

  • You keep your rights. Your book, your ISBNs, your accounts and your royalties stay in your name.
  • Written quotes. Every project starts with a clear plan, deliverables and dates before you commit.
  • Specialist team. Editors and designers matched to your genre and type of book.
  • One point of contact. A project manager keeps writing, design and publishing on schedule.
  • Print, ebook and audio. Files prepared to retailer and distributor requirements.
  • Launch support. Listings, categories and marketing planned around your readers.
Our work

Books we have helped bring to readers

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Artifice book cover Still Standing book cover The Silk Road Express book cover Chats Wits book cover Nursing Home Disgrace book cover The Revolution Will Be Tokenized book cover The Magic Chocolate Train book cover The Bible Presents a Flight into Black History book cover Wee Willie Wagtail book cover Potter Publishers book book cover The Tale of Gabby the Yabbie book cover To The North book cover Mentor of Dance book cover

Ready to publish your book?

Tell us about your manuscript and we will send a written plan and quote within 48 hours.

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Book Proposal Writing in your city

Questions and Next Steps

Ready to talk about your book? Contact us or request a quote above.

An overview, market positioning with comparable titles, an author platform section, a chapter outline and polished sample chapters.

Usually not. Fiction is normally submitted with a query letter, synopsis and finished manuscript; proposals are standard for nonfiction.