An author website has three jobs: tell visitors who you are, show each book with a description and buying links, and give readers a reason to join your email list. We plan every page around those jobs rather than filling the site with clutter.
Your site is designed to match your covers and genre, built to load quickly on phones, and set up so you can add a new book, event or blog post yourself without calling a developer.
Every site is planned around your books and readers. Choose the pages you need now and add more as your catalogue grows.
A clear first impression with your latest book, a short introduction and one obvious next step for visitors.
Your story, approved photos and a downloadable press kit for media, podcasts and event organisers.
A page for every title with the cover, blurb, reviews, sample chapter and links to Amazon, Apple Books, Kobo and more.
Reading order, series artwork and links for each book so new readers know exactly where to start.
A signup form connected to Mailchimp, MailerLite or your chosen provider, with an optional reader magnet.
A simple place to post updates, articles and announcements that also helps your site rank in search.
Upcoming signings, talks and workshops, plus a booking form for speaking and coaching enquiries.
Page titles, descriptions, headings and book schema set up so search engines understand your site.
Domain connection, hosting setup, analytics and a short guide so you can update the site yourself.
We design author sites, not generic business templates, so every page is planned around books and readers.
You receive a written quote with the pages and features agreed in advance, with no surprise extras.
You review the design before anything goes live and we refine it with you until you are happy.
Our cover designers, editors and marketers work alongside the web team, so your site matches your books.
Home, about and contact pages
A page for each book with buying links
Email signup integration
Mobile and speed optimisation
On-page SEO setup
Domain, hosting and analytics setup
A short guide to updating the site
We talk about your books, readers and goals, and agree the pages and features your site needs.
Our designers create a home page concept that matches your covers, genre and author brand.
We build the full site, add your content and books, and refine it with your feedback.
We connect your domain, test every page on phones and desktop, and show you how to update it.
Here is what you gain when your book is handled by a specialist marketing team at Potter Publishers, working alongside editors, designers and publishing specialists under one roof.
LIVE CHATWe start with your goals, your genre and your budget, then focus on the channels where your readers actually discover books.
Retailer listings, author pages and early reviews are prepared before spending on advertising, so every dollar works harder.
Campaigns are tracked and reviewed, so you can see what is working and adjust instead of repeating what is not.
Good marketing continues after release, with promotions, seasonal campaigns and series planning that keep your book visible.
Every book is different, so we quote each project individually. The main factors are:
We are a full-service publishing team for independent authors in Australia and the United States. Writers, editors, designers and marketers work together on your book, so every stage connects and nothing is lost between suppliers.
Tell us about your manuscript and we will send a written plan and quote within 48 hours.
Ready to talk about your book? Contact us or request a quote above.
A custom home page, author bio, a page for each book with buying links, email signup integration, on-page SEO, mobile optimisation, launch support and a guide to updating your site.
Yes. A website is the one place online you fully control. Social platforms change their rules and reach, while your site and email list stay yours.
Your author brand is the look, tone and promise readers connect with your name. A consistent brand across your covers, website and social media makes you easier to recognise and remember.
Yes. We build on an easy editor and give you a short guide, so you can add books, events and blog posts without a developer.
Most author websites take two to four weeks from the first consultation to launch, depending on the number of pages and how quickly content is ready.
Cost depends on the number of pages and features you need. After a free consultation we send a written, fixed quote so you know the price before work starts.
